Our Story

TransEast was originally founded in September of 2015 as a distribution company for food and beverages in the UAE. Based and headquartered in Dubai with distribution channels across all Emirates including access to all major and rural areas in the UAE. Since inception, TransEast General Trading L.L.C has continued to grow their operational capabilities through expanding vehicle and personnel for delivery services. Additionally, they have expanded their inventory capabilities by growing warehouse space and upgrading warehouse proficiency, such as refrigeration. 

For more information on our products & services, please visit Lacasa Business Group

Brands & Channels

TransEast General Trading L.L.C is a distribution company for all brands owned by Lacasa Business Group such as Lacasa, Pisttella, and Restart to name a few.  

Through 1:1 relationship with our partners we have entered our brands into major UAE grocery outlets such as Carrefour, Nesto, Emirates Co-Op, and Abu Dhabi Coop. TransEast General Trading L.L.C. values long term partnership and ensuring support toward our collaborators in guaranteeing their success in the UAE market. 

Want to Work With Us?

Are you interested in pitching a new product or supplier? Feel free to send us a message on this dedicated location so we can hear about what products you are interested in seeing in your market!